When i first tasted Royce Chocolate, i thought to myself what was all the fuss about it?? It tasted like other chocolates I have tasted before. 
Then 2nd time I tasted it, i liked it. It was the clean taste plus the not so sweet taste that made me like it. I have always know Japanese Chocolates to taste clean and refined. But this tasted luxurious. And it deserved to be called the Rolls Royce of Chocolates.
We usually buy Royce Chocolates in Singapore, but here in the Philippines you can buy it at Rockwell.